Social media marketing is a marketing technique to improve traffic and brand awareness of the company or product, using all kind of social sites. Like that Facebook, Twitter, Instagram etc.
Follow the 4 Steps to Success of social media marketing
>> Find Interested People
>> Deliver Quality Content
>> Capture Information
>> Stay in Touch
The advantage of Social Media
>> Make you credible
>> Increases Referral
>> New Relationships
>> Demand Higher Prices
>> Outstanding Visibility
>> Offer Your Product or Services
>> Perceived as Expert
Another way to success in social media marketing
>> Write Blog Content for your target audience (Blog about the things that your community wants to know about).
>> USE Social Media for Customer Service.
>> Measure of Social Media ROI By Analyzing that, How It Performs Compared To More Established Channels Or Advertising Methods.
>> Mobile Check-In Deals Aren’t Just For not only Restaurants and Bars it is everywhere.
>> How Frequently You Blog Does Count.
>> If You Follows More Peoples than Are Following You, You Could Harm Your Twitter Account’s SEO Potential.
>> Build an Online Communities; Show your power users in any kinds of social media platform, that you appreciate their contributions.
>> Write to blog about the problems your product or service solves – not about the product or service.
>> Think of Marketing as storytelling, famous article reading or history telling and think of your customers as the characters.
>> Depressing tweets, vague tweets, tweets about your weight loss or any kinds of health problem related – and of course, these are all messages that are better kept to yourself.
> What does your social media strategy it is very much needed? It needs to answer simple questions.
>> The Medium is not the message.
>> Always try to set up your Geo-Location Twitter searches to identify local prospects to connect with.
>> You must use real social media data to find your key influencers, Outline your media plan, and develop your message.
>> Create a Facebook group with your real information, to stay connected with those you meet at conferences months after the last panel.
>> Consider the timing of your social media posts-time of day, time of the week, and time of year.
>> If you are going to tell people to “like” your company on Facebook, Have something of value waiting there for them.
>> If your company makes a mistake on social media-step out and own up to the mistake.
>> Try to arrange social media contests as an opportunity to learn more about your customers and share their knowledge each and others.
>> Leverage social search and boost your rankings for target keywords by offering content (e-books, webinars, etc.) and having community members pay with a tweet.
>> Include social sharing and follow buttons on your site, your blog, and in your emails
>> Live event is most popular now so you must try this method and coverage more audience